Sarah McConnell

Webinar Notes: Why Customer Data Platforms; Why Now

As third party data becomes less reliable, marketers must begin relying on their first party data. A Customer Data Platform will allow marketers to utilize their data and machine l...

Read More
Sarah McConnell

Who is David Raab and the Customer Data Platform Institute?

If you are considering a Customer Data Platform (CDP), you should know David Raab and the Customer Data Platform Institute. Learn more about how the Customer Data Platform Institut...

Read More
Laura Corbalis

Customer data platform news 12/22/2017

Top articles and trending news around customer data platforms, including topics on customer data management, analytics, & orchestration for enterprise brands.

Read More
Rinat Shimshi

The importance of browsing behavior around the holidays

Holidays bring a surge of visitors to your site. Even if they don't buy, they signal an interest in your brand. Learn how you can ID & target these customers.

Read More
Laura Corbalis

Customer data platform news 11/10/2017

Top articles and trending news around customer data platforms, including topics on customer data management, analytics, & orchestration for enterprise brands.

Read More

Receive Blog Alerts