Leading Analyst Firm Selects Innovative Companies in the Digital Commerce Market
MOUNTAIN VIEW, Calif. – May 22, 2014 – AgilOne, the cloud-based predictive marketing company, today announced that it has been named a “Cool Vendor” based on the May 1, 2014 report titled, “Cool Vendors in Digital Commerce, 2014” by Allen Weiner and Martin Kihn at Gartner, Inc. The report highlights interesting, new and innovative vendors, products and services in the digital commerce market that enable marketers and agencies to be more competitive.
Gartner’s report points out, “Customer centricity pushes digital marketers to focus on delivering personalized commerce experiences to entice buyers.” The report also provides recommendations for digital marketers to take their strategies forward including the following:
- Digital marketers with constrained budgets or seeking quick market entry for new products should consider a hosted delivery ecosystem.
- Users of email and search marketing should consider improving the performance of their customer touchpoints through the use of advanced clustering, predictive analytics and recommendation engines.
“We feel it’s an honor to be named a Gartner ‘Cool Vendor,’” said Omer Artun, founder and CEO of AgilOne. “Hands down, predictive marketing is the best way for digital commerce marketers to deliver a highly personalized customer experience. Watching our customers bring back more first-time buyers, retain more customers, increase margins and grow overall revenue with AgilOne is extremely rewarding. We are committed to continuing to deliver upon our mission of putting meaningful data in the hands of everyday marketers so they can engage with buyers more effectively.”
The information provided in the report is of value to all digital commerce professionals who are seeking new ways to transform their digital commerce tactics.
Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
AgilOne is a cloud-based predictive marketing platform. It is used by brands including Shazam, Sports Authority, Moosejaw and shopPBS.org. AgilOne helps marketers connect with the individual in every customer. AgilOne prescribes exactly the right marketing offer, makes each relationship more profitable, and simplifies the science of marketing. Based on a data-scientist approach, AgilOne makes big customer data clean and smart. Then, AgilOne recommends what immediate actions to take to increase revenue. AgilOne is based in Mountain View, CA and is venture-funded by Sequoia Capital, Mayfield Fund, Tenaya Capital, Next World Capital and Four Rivers Group. The company has been featured in well-respected publications and news programs including CNN, NPR’s Marketplace, Forbes, Internet Retailer, AllAnalyics.com and Digital Marketing UK. For more information, please visit http://www.agilone.com.