Karen Wood

Karen Wood
Karen Wood is AgilOne's Director of Product Marketing, and has over a decade of experience working with enterprise brands and taking disruptive digital marketing technologies to market. Karen enjoys blogging about AgilOne's new innovations, learnings from customers, and industry best practices.
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Recent Posts

How a Customer Data Platform Can Impact Digital Advertising

Gartner defines a Customer Data Platform (CDP) as “...a marketing system that unifies a company’s customer data from marketing and other channels to enable customer modeling...

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AgilOne Is Named a Strong Performer in the 2018 Forrester Wave for Customer Analytics Solutions

Leading analyst firm Forrester Research Group published its 2018 Wave for Customer Analytics Solutions this week, and AgilOne is listed as a Strong Performer.

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AgilOne and the GDPR

In fewer than two weeks, your business will confront a revolution in data privacy policy: the EU General Data Protection Regulation (GDPR). 

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Hot Off the Press: New Customer Data Platform Research from Gartner

According to a Gartner study, inquiries into Customer Data Platforms (CDPs) have quadrupled over the last year. Analysts have informally dubbed 2018 the “year of the CDP RFP.”...

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Webinar Recap – Maximizing Store Sales with a Customer Data Platform

Today we hosted a webinar focused on the benefits that a customer data platform has on store sales, and we provided five practical tips that retailers with stores can begin...

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How to Choose a Customer Data Platform: The Essential Requirements

Customer data platforms – they’re so hot right now. With increased attention and research from Gartner in recent months, marketers want to know whether CDPs are the answer to...

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