Moosejaw, a multichannel retail company of outdoor gear and apparel for snowboarding, rock climbing, hiking, and camping has jumped on the bandwagon of big data and predictive marketing.
By bringing on AgilOne’s marketing platform this brand driven company has been able to mesh analytics and creative content, optimizing their “don’t-take-yourself-to-seriously” marketing message and bringing their “love the madness” motto closer to their customers.
Using predictive marketing Moosejaw can deeply understand each and every one of its customers, creating an individual profile for every one of them and allowing Moosejaw to individually tailor product and discount offers to them.
In this four minute video Dan tells how he is using big data and predictive marketing and why he chose AgilOne as his predictive marketing platform. In short: super easy to use for everybody on his team and great support from the AgilOne client success team.
Sit back and enjoy!